Executive Brief · Operating model
Digital operating model: organisation before tools
Digital gains materialise when roles, funding and decisions evolve with technology.
ESA Alliance
· 4 min read
The organisational lag
Many organisations modernised their tools without changing how they fund, prioritise and decide. Gains then remain limited.
Fund products, not projects
Moving from project funding to product or domain funding changes the relationship between business and technology.
Clarify decision rights
Who sets priorities, who owns value, who operates: answer these three questions and the model becomes executable.